Google is attempting what some in the SEO community cynically say is impossible and that is to force webmasters to be on their best behavior when creating and maintaining their sites. One of Google’s stated goals is for those who … Continue reading
Author Archives: James
Our Blog
Don’t stop the Blog!
Blogging is just as important as ever in 2012 despite the social onslaught of Twitter and Facebook that has lead many people away from it. The reality is that blogs are superior to these platforms in many ways and allow … Continue reading
Google Offers Local Businesses a New Avenue
In their continued quest for online domination, Google have announced another product designed to weigh in on a successful social/email service – daily deals. Currently popular on websites like Groupon, LivingSocial and Scoopon, daily deal websites often allow businesses to … Continue reading
2011 Year In Review
Earlier this year we compiled our picks for the key search developments in 2011, as well as predictions for where we think search is going in 2012. You can download our 2011/12 Search Trends and Insights guide for free right … Continue reading
Dealing with negative customer reviews online.
It’s hard not to get worked up over negative reviews, but all is not lost. Even though around four out of five consumers may change their mind about a purchase based solely on negative information they found online, an even … Continue reading
The fuel that drives social media participation and interaction.
With all the razzle dazzle, hype and mass interaction on social media platforms, Facebook and Twitter are now a must for any company big and small the world over to actively participate in. But what feeds them? Relevant Blog content … Continue reading
SEO Algorithm Update
Google Discloses 10 Algorithm Changes: Over the course of the past few weeks Google announced numerous changes that impact over 33 percent of the search results; more recently Google disclosed 10 algorithm changes out of 500 that took place in … Continue reading
Atomic is shortlisted for another award
AtomicSearch has been named one of Australia’s ‘Coolest’ businesses in Anthill Magazine’s Sixth Annual Cool Company Awards. Following on from getting shortlisted for the B&T Best Service Agency 2011, AtomicSearch has scored a place among Anthill’s Top 50 in … Continue reading
Is Your Content Rich or Poor?
One of the biggest mistakes we come across in the process of website Optimisation is poorly thought out and delivered website content. Clients often make the mistake of believing that because they are totally engrossed in a subject close to … Continue reading
Google Analytics real-time is now live
Google has launched an exciting new module for their free Google Analytics platform which allows webmasters to view the traffic on a website accurate to the second. Business owners can now easily measure their performance of a TV campaign … Continue reading



