I’m reminded of the early 2000 battle between Yahoo and Google. Taking differences in search algorithms aside, there was an enormous aesthetic difference between Yahoo and Google. Yahoo delivered a kind of information overload, trying to give the user one page access … Continue reading →

The US congress today is less popular than Gaddafi was when his regime was overthrown by a civillian coup. In the face of pretty extraordinary poll numbers, the congress has still decided to push through media empire sanctioned legislation: the … Continue reading →

Imagine Google producing content with each letter typed into its search bar, the searchbutton made obsolete. Such is the ambition of Google’s latest “experiment”, instant on images. Of course the fact that it only exists in a niche corner of … Continue reading →

It’s hard not to get worked up over negative reviews, but all is not lost. Even though around four out of five consumers may change their mind about a purchase based solely on negative information they found online, an even … Continue reading →

With all the razzle dazzle, hype and mass interaction on social media platforms, Facebook and Twitter are now a must for any company big and small the world over to actively participate in. But what feeds them? Relevant Blog content … Continue reading →

  On friday afternoon, the anticipation grew in the office. The excitement was evident in everyone’s faces. Shoes were polished, trousers were ironed pristinely and hair do’s were perfected – especially our very own Rory’s! He’s a pretty slick dude! … Continue reading →

Every once and a while the internet turns, from the whimsical playground that championed Snakes on a Plane, to a marauding full moon troglodyte with its club poised to deliver whatever justice it sees fit. In the last few days, its sights … Continue reading →

Imagine Google producing content with each letter typed into its search bar, the search button made obsolete. Such is the ambition of Google’s latest “experiment”, instant on images. Of course the fact that only exists in a niche corner of the … Continue reading →

Google Discloses 10 Algorithm Changes: Over the course of the past few weeks Google announced numerous changes that impact over 33 percent of the search results; more recently Google disclosed 10 algorithm changes out of 500 that took place in … Continue reading →

AtomicSearch has been named one of Australia’s ‘Coolest’ businesses in Anthill Magazine’s Sixth Annual Cool Company Awards.   Following on from getting shortlisted for the B&T Best Service Agency 2011, AtomicSearch has scored a place among Anthill’s Top 50 in … Continue reading →